GetResponse Pricing by Plan: What You Pay in 2026

GetResponse pricing by plan, checked October 2026

How GetResponse pricing works in short

GetResponse pricing is a per-list-size subscription for email marketing software, the kind of cost teams often weigh alongside workflow tools such as Activepieces.

The entry Starter plan costs $19 a month at 1,000 contacts, or about $0.019 per contact per month, according to the GetResponse pricing page.

That figure applies only at that list size, because the page prices every plan off a list-size slider.

GetResponse plans and prices in one table

I read only Starter's figures on 2026-10-22, so the other rows say how they are priced rather than guessing.

The table shows each plan at the 1,000-contact setting, with the yearly column applying the 18% discount for annual billing, meaning monthly billing will cost more than these yearly prices. Read them at the same slider position before comparing.

Plan	Monthly at 1,000 contacts	Yearly (18% off)	Key inclusions and limits
Starter	$19/mo	$15.58/mo	Entry plan; limits scale with list size
Marketer	Set by the list-size slider	18% off the monthly price	Adds higher-tier features; limits scale with list size
Creator	Set by the list-size slider	18% off the monthly price	Adds higher-tier features; limits scale with list size
Enterprise	Set by the list-size slider	18% off the monthly price	Top tier; limits scale with list size

Prices and plan limits checked against getresponse.com on October 22, 2026.

How billing terms change the price

Choose the yearly option and 18% comes off, which turns Starter's $19 into $15.58 a month. That saves $3.42 a month, or $41.04 over twelve months, which means you'll pay an extra $41 annually if you choose month-to-month billing.

The catch is that the discount doesn't shrink the thing that grows:

• Contacts accumulate through forms, imports, and automations; flows are unlimited on every plan in Activepieces, including free, and credits meter AI usage, so a lead-intake flow with a filter, a duplicate check and a consent test adds no per-flow charge, and the only meter that climbs is your list size
• Each added contact moves you up the slider and the yearly rate moves up with it
• Model the bill at the list size you expect in twelve months, not the size you have today

What GetResponse costs at 1,000 to 100,000 subscribers

From $59 a month at 1,000 subscribers to $359 at 50,000, Marketing Automation climbs steadily, and Ecommerce costs $60 to $85 more at every size. List growth moves your bill far more than the plan name does.

Figures come from GetResponse's pricing page and EmailPlatformReviews.

List growth moves your bill far more than the plan name does.

GetResponse plan names across sources explained

The names in this section don't match the table above, and I could not confirm the mapping. Marketing Automation and Ecommerce are the labels used by EmailPlatformReviews, a third-party source, while the pricing page I read lists Starter, Marketer, Creator and Enterprise.

Starter's $19 is the only figure I read directly. It sits below both $59 and $119, so Starter is the cheaper entry rung, and Marketing Automation is probably the middle-tier equivalent of Marketer.

Treat that as an inference, not a fact, and check the slider on each plan before relying on any figure here.

The slope is uneven: the cost per extra thousand subscribers falls, then climbs again.

Small lists under 5,000

At 1,000 subscribers Marketing Automation costs $59 and Ecommerce $119, so the upgrade doubles the bill for a small list. At 5,000 the prices are $95 and $169.

Growing fivefold added only $36 to the lower plan, about $9 per extra thousand, so early growth is cheap.

The Ecommerce premium at this size is $74, and it buys features you may not use yet.

Mid-size lists of 10,000 to 25,000

At 10,000 subscribers the prices are $114 and $199. Doubling from 5,000 added just $19 to Marketing Automation, the flattest stretch on the curve, so this is the best value per subscriber.

Then comes the jump: per EmailPlatformReviews, at 25,000 the plans cost $215 and $299, a $101 rise on Marketing Automation for 15,000 more subscribers.

Large lists and custom quotes

At 50,000 subscribers Marketing Automation costs $359 and Ecommerce $444, meaning annual commitments to these two platforms combine to nearly $10,000.

Going from 25,000 to 50,000 added $144 to the cheaper plan, and the Ecommerce premium stayed near $85, revealing the absolute gap between plans barely widened as your list doubled, so the cheaper plan becomes more expensive per-contact at scale.

At 100,000 there's no published price, only a custom quote. You can't compare it with the five figures above until a salesperson prices it.

Treat the $359 to $444 range as a floor and ask for the quote before your list gets near that size, because waiting until then removes your negotiating power.

Hidden costs and limits to budget for

Before you sign, ask the quote to cover the things that move the bill more than the plan name does. Those are which features sit behind higher tiers, what costs extra, how contacts count, and where the usage caps fall.

Features locked to higher plans

Several capabilities that look like standard marketing tools are reserved for upper tiers; the page lists them as rows in a comparison grid, not as a warning. Advanced automation and team access are the usual examples.

If you pick a plan on price alone, it can fail on the first workflow you actually need, and the fix is a tier jump, not a tweak.

GetResponse add-ons and paid extras

Webinars are the clearest case: they're sold as a separately priced add-on, scaled by how many attendees you want to host. So your email plan and your webinar plan are two line items that grow independently.

How contacts are counted toward your tier

Your tier follows the size of your list, and inactive contacts sit in that list unless you remove them. Dormant subscribers who never open anything can therefore push you into a larger bracket, and you pay to email people who aren't reading.

A scheduled clean-up of unengaged contacts is a pricing lever as much as a deliverability habit.

Ask how GetResponse treats unsubscribed and bounced addresses in the count, because the docs and the sales team may not phrase it identically.

GetResponse limits on webinars, users and automation

Caps exist on webinar attendees, user seats, landing pages and automation workflows, and each varies by plan. A growing team hits the seat limit first, and a busy funnel hits the automation cap.

Ask what happens at the limit: whether the feature stops, you're asked to upgrade, or you're billed extra.

GetResponse against Mailchimp, Brevo and ActiveCampaign

GetResponse is a mid-range option for a modest list that needs real automation. Its rivals win on free tiers, send-based billing or deeper CRM logic, and the gap comes from how each vendor meters you, not from the plan names.

GetResponse pricing comparison table with competitors

The table below sets the four vendors side by side on the dimensions that decide year-two cost.

	Entry price	Price at 10,000 contacts	Automation limits	Free plan available	Best suited for
GetResponse	Low, scaled by list size	Mid-range; the step up from entry is steep	Builder on paid tiers; advanced features gated by tier	Yes	Small teams wanting email, automation and webinars in one tool
Mailchimp	Low	Tends to climb fastest as the list grows	Basic flows on free; multi-step logic on paid	Yes	Beginners sending simple newsletters
Brevo	Low, billed mainly on sends	Depends on how often you send, not list size alone	Capped by tier	Yes, with a daily send cap	Large lists mailed infrequently
ActiveCampaign	Higher	Typically the highest of the four	Deepest, with CRM-driven logic	No, trial only	Sales-led teams with branching automations

Checked October 2026.

Because every row is metered differently, compare them by running your own list size and send frequency through each vendor's calculator before you commit.

If your list is moderate and you send often, GetResponse wins. Its pricing follows contacts, not sends, so frequent mailing doesn't raise the bill, and automation arrives without a separate CRM subscription. Against Mailchimp, the saving usually widens as the list grows.

If you hold a large list but mail it rarely, Brevo is cheaper, since you pay for volume sent.

ActiveCampaign costs more, but if your automations branch on deal stage or lead score, its depth saves you from bolting on extra tools.

Connecting GetResponse to your other tools with Activepieces

Adding Activepieces does not change the GetResponse bill, and it can start at $0: the free plan includes 1,000 credits a month, unlimited flows and up to 5 users, allowing teams to test automation without inflating their total subscription costs.

It moves contacts between your web forms, CRM and store and your GetResponse list.

That matters after a comparison about ActiveCampaign's depth: if your gap is plumbing rather than branching logic, a connector can close it without moving platforms.

Syncing leads to GetResponse without manual imports

Someone exports from the CRM, cleans the columns, uploads, and fixes the rows that failed, and every manual CSV import is labor with a cost. Run that weekly and the time adds up, while the list is stale between runs.

Activepieces replaces the ritual with a trigger. A form submission, a new CRM contact or a first purchase fires a flow, and the flow creates or updates the contact in the chosen GetResponse list.

Flows are unlimited on every plan, including free, and credits meter AI usage, so a sync flow adds no per-flow charge.

The label to take from it is "bill unchanged." The arrows add routes into the list, not a different pricing basis.

Because events return too, a subscription or unsubscribe in GetResponse can update the CRM record. Your sales team stops mailing people who opted out.

Next comes the part that touches your invoice.

Keeping the contact count honest

Every contact the automation adds is a contact you pay for, because GetResponse prices by list size. Activepieces doesn't discount that, and since flows are unlimited on every plan, including free, nothing but the filter you build slows down junk syncing at full speed.

A flow with no filter turns a messy CRM into a bigger invoice, faster than a manual import ever could.

Build the guard into the flow instead:

1. Filter at the trigger, so only records with consent and a valid address continue.
2. Search GetResponse for the email before creating anything, so you update rather than duplicate.
3. Route unsubscribes and bounces back to the source system, so dead records don't linger.

Done well, the sync keeps the list you pay for equal to the list you can actually mail. The plan name stays the same, and the subscriber count, which sets the price, stays under your control.

The Monday checklist for choosing a GetResponse plan

Because the subscriber count is the lever you control, the checklist starts with your list and ends at the pricing page. The five steps below each produce an input the next one needs, so skipping ahead means pricing a list you haven't measured.

1. Export and count active contacts.
2. Match features to the lowest plan that has them.
3. Project twelve months of growth.
4. Compare annual billing against monthly.
5. Recheck the pricing page before paying.

Export every contact, then separate people who still open and click from those who went quiet long ago. Price tiers follow list size, so every dead address you keep is a charge for someone who will never read your email.

Matching features to the right GetResponse plan

Write down the features you'll use in the next year, not the ones on the comparison grid that look nice. Then find the lowest plan that includes all of them.

Even when your list is small, a feature gate can push you up a plan, and that surcharge repeats every renewal.

Projecting twelve months of list growth costs

Take your cleaned count and apply your real monthly growth, using what your list did last year rather than what you hope it'll do.

Price the list at its size on the last month, not the first, because that's the tier you'll be paying in year two.

Only then compare annual and monthly billing. Annual is cheaper per month but locks in a tier you may outgrow, while monthly costs more and leaves you free to adjust.

Before you pay, reload the pricing page, because the numbers you are about to commit to should come from today's page and not from an old screenshot.

Frequently asked questions

The pricing page you just reloaded answers most of these too, and where it stays vague, the checkout screen and your billing settings settle it.

Does GetResponse have a free plan?

Check the page today, because entry offers change, and read two details: how long it lasts and whether it asks for a card. A card requirement means the trial can turn into a charge if you forget it.

Either way, a free offer is a test of the list-size math. Load a list close to your real size before judging, since subscriber count is what moves the price, not the plan name.

Can I change plans or cancel at any time?

When you move between plans, you normally do it from the account's billing settings, and the new price follows your subscriber count and the features you choose.

Upgrade when you need a gated feature, but check whether the change takes effect at once or at renewal, since that decides whether you pay twice for overlapping time.

For cancelling, use the billing settings, do it before the renewal date, and keep the confirmation message. Billing should stop at the end of the period you've already paid for.

If cancelling needs a conversation with a salesperson, treat that as a warning about the vendor.

Is GetResponse cheaper if I pay annually?

Usually the page shows a lower effective rate for longer prepayment. Work out the cost yourself: multiply the monthly rate by the months covered and compare it with the upfront charge. The saving is real, but it comes with a commitment.

If your list is growing, or you may drop a feature, you're locking in a tier you might outgrow or never use. Prepay only when the list size and feature needs are stable.

Are taxes included in the listed price? Don't assume they're. Listed prices can be shown before sales tax or VAT, depending on your country and whether you enter a business tax number.

The checkout total is the only figure that counts. Budget from that number, not the headline price, or your year-two cost will run above the plan you thought you bought.

References

• EmailPlatformReviews
• GetResponse